Launch and market entry
Skytree launched 2 hardware products, with propositions built for 5 industry verticals.
Take your product to market from zero.
Pipeline lift for complex climate tech
Hard to explain.
Made to sell.
A commercial narrative buyers act on, and a plan to put it to work. Delivered in 2 weeks by experienced early-stage marketing operators, for $2,000.
Book a call
Fixed fee. Credited if you continue within 30 days.
We've launched direct air capture, carbon removal, EV charging, solar and heat pump products into new markets.
Make your climate tech as easy to buy as it was hard to build.
Pipeline targets usually arrive long before a marketing team does. Until then, new deals depend on referrals.
From first launch to repeatable pipeline
Credibility buyers trust
Capture6's carbon removal story reached Forbes and The Verge, and helped sign four multimillion-dollar industrial projects.
Coverage, investor materials and proof.
Pipeline that converts
At Capture6, inbound grew 4× in a year on a budget under $20K.
Channels that bring in sales conversations.
Senior-led, from day one
We've launched carbon removal and EV charging into new markets. We won't need a month to learn yours.
Senior climate marketers, with specialists as needed.
Five steps, the same every time
Decode
Your technology in buyers' words.
Map
The segments, and who decides.
Focus
The channels worth running.
Prove
The proof buyers need.
Convert
Channels into sales conversations.
Who you'll work with
Two senior climate marketers on every call. Specialists join when the plan needs them.
15+ years taking complex products to market across Europe, North America and Australia. First marketing hire at carbon removal company Capture6. Led communications for direct air capture company Skytree, and positioning for Harvest Thermal and Crbon Labs. Before climate, she founded and sold a sustainable products business.
20+ years commercializing new products across Europe, the US, the UK and Australia, most of it in early-stage climate companies. She was CMO of direct air capture company Skytree, led marketing at EV charging companies NewMotion (now Shell Recharge) and Heliox, and launched solar in IKEA stores for Hanergy: £7M revenue in year one.
Start with the sprint
A commercial narrative buyers act on, and a plan to put it to work. Delivered in 2 weeks, $2,000.
Book a call
Fixed fee. Credited if you continue within 30 days.
What you get
- Your core message and positioning
- The segments to go after first, and who makes the buying decision
- The 2 or 3 channels your team can actually run
- A 3 to 4 page plan, with week-one actions and owners
Then we run it with you
We run your marketing in 3-month blocks, against KPIs agreed in your plan and reported monthly. Each block starts with a review of results and a fresh plan. Pricing is scoped to your plan. Already know you want execution? Start there.
Built for climate tech that needs explaining
For
Seed to Series A climate and sustainability companies selling B2B in the UK, EU or US, with no marketing team yet.
If your product needs explaining before it sells, it's for you.
Not for
- Pre-product teams
- Companies with an in-house marketing team
- Anyone who only wants a deck or ads run
- Simple consumer products
Questions founders ask
What are the terms?
A fixed fee of $2,000, agreed upfront. The plan is always yours. Continue within 30 days and the fee is credited to your first month. The retainer is scoped to your plan before you agree to it.
What does the sprint take from us?
Two live sessions of 1 to 2 hours, and one piece of buyer evidence, such as 2 or 3 sales call recordings.
Other agencies offer a free audit.
An audit tells you what's wrong. The sprint gives you the message, the segments, 2 or 3 chosen channels, and week-one actions with owners. If a review is all you need, we're not the right fit.
Shouldn't we just hire a marketer?
For most companies, that's the right long-term answer. A first hire is often junior and needs months to learn the science. We can run it now, and the plan gives whoever you hire a starting point.
Nobody here has time to run a 90-day plan.
That's true for most companies at your stage. The plan starts with steps you can take alone in week one, and the retainer exists so someone runs the rest.
Is our technology too specialized for outsiders?
We've launched direct air capture, carbon removal, EV charging, solar and heat pump products. You'll see your story at the founder check-in, before we choose any tactics.
Are two weeks enough to understand our market?
Partly. Where buyer evidence is thin, the sprint labels its conclusions as hypotheses to test. The retainer tests and updates them every 3 months.
What results can you guarantee?
None before the plan exists. KPIs are agreed in your plan and reported monthly.
Your technology is ready.
Now let's build the pipeline.
Book a call. We'll talk through your targets and where your next customers will come from, and whether the sprint is the right place to start.
Book a call
Fixed fee. Credited if you continue within 30 days.